THE NATIONAL RENTAL HOME COUNCIL/9
American Homes
4 Rent
American Homes 4 Rent owns over 57,000
properties, making it the third largest owner of
single-family rental homes in the U.S.
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Founded
in 2011, American Homes 4 Rent laid out
their playbook in their 2013 IPO: buying large
volumes of distressed homes at bargain prices,
generating “aractive” cash flow from rents, and
benefiting from future price appreciation.
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Like its peers, there is no shortage of horror
stories from tenants living in American Homes
4 Rent properties. A 2019 story in The Atlantic
highlighted the problems of several American
Homes 4 Rent tenants, including a Georgia
tenant who filed multiple maintenance requests
for leaking pipes. When the company refused to
make repairs and a pipe finally burst, thousands
of dollars worth of the tenant’s belongings
were ruined. In another case, a Florida tenant
whose home was wired incorrectly said the
company called her a “drama queen” when she
complained that the temperature inside the
house was as high as 100 degrees, a danger to
her four-month-old son. According to the tenant,
American Homes 4 Rent did not send anyone to
make repairs for a week and a half.
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The Beer
Business Bureau has received 830 complaints
about American Homes 4 Rent over the last
three years.
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From 2019 to 2021, American Homes 4 Rent’s
rental revenue increased 16.4%,
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returns
boosted by the fact that they increased rents on
vacant homes by 11% in 2021.
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On its Q3 2021
earnings call, American Homes 4 Rent COO
Bryan Smith stated, “We’re really excited and
optimistic about the ability to push rents next
year.”
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In addition to revenue increases from
rent, the company’s fee revenue soared 63.8%
from 2019 to 2021.
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American Homes 4 Rent’s
2021 profits were $55.7 million higher than in
2020, a 36% increase.
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Private equity firm Cerberus established a
Private equity firm Cerberus established a
platform in 2008 to buy distressed mort-
gage-backed securities following the financial
crisis.
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In 2015 Cerberus formed FirstKey
Homes to manage properties it had acquired
through its platform and signaled its intention
to buy more.
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Today, FirstKey Homes manag-
es Cerberus’ portfolio of 42,000 homes.
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Cerberus, like many of its peer companies,
appears to be being that many households
will be locked out of homeownership. A former
FirstKey executive stated that the housing
bubble “created a permanent rental class out
there that will continue to drive demand for
these properties in the future.”
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FirstKey has developed a reputation for “un-
usually aggressive tactics to recover late rent”
in the Memphis, TN area.
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The Washington
Post examined FirstKey’s business practices in
Shelby County, where Memphis, TN is located,
and found that the company filed for eviction
at twice the rate of other property managers
and threatened renters with eviction at a high-
er rate than any other large property managers
in the area, going to court more than 400 times
in 2018 just in Shelby County.
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In addition to aggressive eviction filings in
Memphis, The Washington Post reported that
FirstKey had failed to keep its residences up
to code. In 2018, its rate of code violations was
higher than other Memphis-area SFR owners,
earning Cerberus the title of number one resi-
dential code violator.
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FirstKey Homes